If you are out there trying to create content (or if you know it's on the horizon for you), this episode is for you. We're talking all about how you can repurpose your content to be a 24/7 salesperson for your business.
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Have you ever put something out for sale and did your due diligence and best effort to put together something that's compelling… But when you publish -- crickets? Or something uncontrollable happens (like tech issues) that makes you unable to execute the way you planned? The 6 steps in this episode will help you navigate the sticky situation no matter what is going wrong.
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Are you showing up all the way? Are you still talking about your offers and products that you're promoting, even though you think you're being "annoying"? Are you making it easy for people to pay you? Are you making working on your business a habit? Listen and check in: how are you showing up in your business?
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In this episode, find out the 5 tools you need to build your audience. If you are unsure about how you're going to reach enough people to make money in your business, let's make sure you have a plan (and the tools) you need to get there!
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In this episode, hear about how Keela Fowler went from putting things out there and getting little to no engagement, to making key shifts in her mindset and offers -- which lead to her selling 7 spots in her recent paid program.
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In this episode, Steph talks to Kimberly Crossland, who pushed past her limiting beliefs about selling a high-ticket group coaching to fill her paid program. Learn about the game-changing shifts Kimberly made to reclaim her time and get paid.
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In this episode, hear from Danbee Shin, a member of the Crickets to Customers community. Hear her talk about how she started doing customer conversations and the unexpected way her feelings towards "market research" changed.
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If you have been struggling with content creation, listen up for how I came up with 100 ideas for videos to create for my new YouTube channel. Use this strategy to come up with blog posts, podcast episodes, or any other form of content you like to create. Join the #100Project!
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If you've been in business for any amount of time, you will have had thoughts about pivoting, or changing directions because something is just. not. working. Here's what to consider when you are considering a pivot in your business.
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You don't have to wait for things to go "back to normal" -- this is life, and you can continue growing your business right now, too, instead of biding your time. Here are 9 steps to go from surviving to thriving during the Coronavirus quarantine.
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In this episode I teach you a repeatable 4-step framework that you can use every time you need a cash injection into your business. Learn how you can use the skills, audience, and connections you already have to create no-brainer offers that customers sell themselves into.
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We’re talking about the biggest assumptions that you’re likely making in the midst of uncertain times and unprecedented world events. Find out what the biggest assumptions are, and ask yourself the questions to encourage you to determine if they are just assumptions or if there’s any evidence for them.
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In this episode, I'm tackling some common sales myths, and the mindset shifts I'd like you to make so that you can make selling, and getting customers and clients, easy, feel-good, and simple. Here's how you can focus on building conversation, community, and connection, along with old-fashioned business tactics, to get your next customer.
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This week we’re talking about launching your offers, and the questions you need to ask yourself before you do so. I collected the questions that I asked myself throughout my most recent launch to better my results. Here’s a list of high-level things to think about for your next launch!
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This week on the Courage and Clarity Podcast we're talking with Janna Melissa, a functional nutritional therapy practitioner (FNTP). She is a graduate of the Crickets to Customers program, and was able to use the C2C framework to fill her group program and create a low-stress, successful business.
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On this week's episode of the Courage & Clarity Podcast, we're joined by Christine McAlister, who tells us everything about a recent challenge that she's run. Christine offers high-end, one-on-one coaching services, so the road to purchase is usually longer for her customers. See how she used a free challenge to speed up that process and make her warm leads bubble up to the surface.
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Special guest Emylee Williams and I talk about her new handmade business, her simple and feel-good strategies for selling, how she structures her launches, and how her mindset of play and having fun is making this a no-stress business that she really enjoys.
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In this episode, I’m breaking down exactly how I was able to take 4 months leave from my business when I had my second child… and still get paid the same as if I were working normally! Learn my “farming” approach to business income, and find out what you need to do before even starting to plan your leave. I talk about the importance of knowing your numbers, and how taking time off may bring about feelings of fear or guilt.
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In today's episode, we're getting into the Ideal Customer Avatar, or ICA. But if you've heard of this concept before, it's not what you think. I actually have a real problem with the way this exercise is classically done in the entrepreneurial space, and I want to offer an extremely simple and clarifying alternative. My hope is that you'll feel relief from the hypothetical and sometimes paralyzing ICA exercises -- there's so much pressure to get it right and it's really hard to make up out of thin air. You'll have clarity around what you need to go do first or next in your business because you'll be able to ask the question, "What is the ONE next step my ideal person should take?"
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